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June 2008

Over the last six to nine months investment managers around the world have faced some of the most challenging capital market conditions seen for generations. Not only have they had to endure sharply falling prices across a broad range of asset classes, they have also had to weather the potential demise of the global financial system in its current guise. Some practitioners have witnessed their specialist markets almost disappear overnight, and regulators and central banks have fought, desperately at times, to maintain confidence in the infrastructure in which all of society has become both dependent and reliant upon.  This may be regarded as melodramatic, however, pension trustees, life assurers and mortgage providers have all been caught in the eye of this financial storm and very few have escaped unscathed.

Notwithstanding the circumstances described, investment managers have had a duty of care to their clients and continued to do what they are paid to do – manage assets. Clearly investment performance delivered will have varied significantly subject to the skill of the manager and the risks they were mandated to take. The results achieved will have been a catalyst for many investment management firms to undertake a review of their investment process, their risk management controls and, indeed, their entire investment philosophy to determine what they did right or perhaps, more commonly, what they did wrong.

One thing has been made abundantly clear - managing assets for clients and consistently delivering benchmark, or better, returns is a very difficult and challenging task. The fund management industry has long been built on the promise of offering market beating performance to its investors and, with the exception of a few, very select providers, has consistently under delivered on this promise. Indeed, the events of recent months have triggered a wave of comments arguing this undertaking can never be met and this trillion dollar industry is built on a completely flawed premise.

A series of academic papers published over the last two decades have argued those two fundamental skills managers claim to have – namely the ability to judge market timing and consistently select undervalued stocks – are relatively insignificant determinants of investment performance (2% and 5% respectively). By far the most significant determinant (over 90%) is that of asset allocation. For example, those managers who switched out of equities and moved into low risk government bonds and cash in late spring 2007 would have rewarded their investors and also sheltered them enormously from the crises which suddenly engulfed markets from last summer onwards. This bold asset allocation move was practised by very few, but some, particularly those using the process of multi asset class investing, will have seen the possibility of an approaching storm and used the process of diversifying across a number of asset classes as a means of managing the investment risk for their clients. 

Asset allocation may have been proven as the fundamental driver behind investment performance, however, the means by which an investment manager has been able to express their asset allocation views has, until recently, been handicapped by the very use of those market timing and stock selection skills which have proved to be far less significant.  However, this environment began to change in 1993, when the first Exchange Traded Fund (ETF) was launched in the US and opened up a new panorama of investment opportunities. ETFs are open ended index funds listed and traded on exchanges, like stocks, that allow investors to gain broad exposure to entire stock markets of different countries, emerging markets, sectors and styles as well as fixed income, currency, property and commodity indices. Investments can be made with relative ease on a real time basis and at lower costs than many other forms of investing. Following their launch, the success of these funds can be demonstrated by the US$797 billion of assets under management at the end of 2007, which were represented by 1,171 ETFs with 1,909 listings on 41 exchanges around the world.

The ETF ‘tool box’ available to investment managers is now very broad as well as deep. Those managers who have embraced the use of ETFs have recognised they can effectively and efficiently gain access to their preferred markets and asset classes with the knowledge these core allocations will deliver market returns for their clients.  With this market exposure achieved, commonly referred to as ‘beta’, the investment manager is then able to commit resources to researching and accessing those investment themes or satellite ideas they believe will deliver superior performance, known as market-beating ‘alpha’.

Building portfolios using this ‘core and explore’ approach is the style practised by Fairbairn Private Bank and dovetails with our three fundamental investment principles

  1. Asset allocation is the key driver of investment performance
  2. Multi –asset class investing diversifies risk and maximises the opportunities to deliver attractive risk adjusted returns
  3. Passive or index tracking funds will commonly out perform actively managed funds.

Adhering to these principles can never remove the possibility of short periods of negative returns in certain market conditions. However, over time, they have been proven to create an ideal framework for optimising investment return for given levels of investor risk.  Therefore, despite the challenges faced in recent months, we consider this investment philosophy and investment process to be well placed to manage assets in the current environment.  



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